Case Studies

John Shriber, Roomster Co-Founder, on Growing an App Business without Venture Capital

How to succeed in the housing market without raising venture capital.

Marketing & Metrics

The World's Best LTV is Useless without Cash

3 lessons from avoiding a cashflow crisis.

Marketing & Metrics

Access Your Earnings Immediately with PayMeNow

Grow and fund operations and user acquisition, on your terms.

Marketing & Metrics

Is VC Funding Right for Your Mobile Game Studio?

Avoid these mistakes when considering funding options for your mobile game.

Marketing & Metrics

Capitalize on Seasonality of Mobile App Demand

How to use on-demand capital to maximize profit potential.

Marketing & Metrics

Mobile Gaming: Are you Leaving Money on the Table?

Don't fall in love with a tactic early on and ignore its limitations down the road.

Marketing & Metrics

Mobile App Fundraising: The Basics of Equity & Debt

Why founders need to look beyond angel investors and VCs for funding options.

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