Fouad Saeidi made his start in mobile marketing over 10 years ago, back when the App Store was still new and mobile marketing best practices were in their infancy. “The…

Fouad Saeidi made his start in mobile marketing over 10 years ago, back when the App Store was still new and mobile marketing best practices were in their infancy. “The…
The success of your subscription app business relies on how well you can gather, analyze, and apply data to your advantage. You may have high quality content and branding, but…
As a funding partner for over 8000 app businesses, Braavo has seen numerous app growth hacks in practice, and we have the data to support what works. In this month’s…
Are you thinking about starting a subscription app business? If you’re humming and hawing over a big app idea, it just might be worth building — global consumer spending for…
If you’ve paid attention to the multi-year legal battle between Epic Games and Apple, along with a growing number of app developers going up against Apple and its App Store…
As performance marketing and the ability to accurately measure campaign success has become more nuanced in recent years, it may be a good time to start exploring non-traditional marketing strategies.…
In 2017, Lure embarked on a mission to modernize traditional storytelling with immersive experiences that make reading addicting. Their stories are written by professional writers and designed to hook the…