Founders in Mobile, Marketing & Metrics, Subscriptions

Starting an App Business? Here Are a Few Things I Would Have Done Differently in My First Year

Are you thinking about starting a subscription app business? If you’re humming and hawing over a big app idea, it just might be worth building — global consumer spending for…

Company News, Founders in Mobile

Introducing the Braavo Founder-in-Residence

Since 2015, Braavo has been committed to supporting the growth of mobile app brands around the world. To date, we’ve invested over $1 billion in funding to help our clients…

Founders in Mobile, Subscriptions

3 Important Things To Think About When Setting a Price for Your Subscription App

If you’ve paid attention to the multi-year legal battle between Epic Games and Apple, along with a growing number of app developers going up against Apple and its App Store…

Founders in Mobile, Subscriptions

3 Non-traditional Growth Marketing Strategies You Should Try

As performance marketing and the ability to accurately measure campaign success has become more nuanced in recent years, it may be a good time to start exploring non-traditional marketing strategies.…

Founders in Mobile, Mobile Funding

Hit the Accelerator: Mobile App Success Stories from Y Combinator

Startup accelerators of all sizes and forms help companies in their infancy grow rapidly and sustainably to succeed on their own. Maybe you’ve heard of some big names like SeedCamp…

Case Studies, Founders in Mobile, Marketing & Metrics, Mobile Funding

How Lure Prioritized the User Experience to Surpass $100K MRR

In 2017, Lure embarked on a mission to modernize traditional storytelling with immersive experiences that make reading addicting. Their stories are written by professional writers and designed to hook the…

Founders in Mobile, Marketing & Metrics, Subscriptions

3 Trends Empowering Founders

While the expectation is to see a slowing economy in the midst of a global pandemic, the U.S. Census Bureau reported a surge in new business applications. This astounding pace…

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