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Deck the Halls with New App Installs: Optimizing Holiday Advertising

Take advantage of the holiday season and social media to help your app grow!

Nov 21 by Braavo Contributor

Facebook Advertising, Holiday App Marketing, User Acquisition

Find Your Focus: KPIs that Matter in Mobile

How to measure your success when developing a mobile app.

Oct 16 by Braavo Contributor

Analytics, Conversions, Marketing, Retention, User Acquisition

Game Design 101: How Psychology Can Create Successful Mobile Games

The key to successful development may lay in understanding one thing: people.

Sep 17 by Braavo Contributor

Gameplay Analytics, Gaming, Getting Started, Monetization, Retention, User Acquisition

Optimizing App Store Rankings: Paid User Acquisition and the Value of Organic Downloads

Learn to balance paid and organic user acquisition tactics.

Apr 26 by Braavo Contributor

ASO, Downloads, Marketing, User Acquisition

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