As a funding partner for over 8000 app businesses, Braavo has seen numerous app growth hacks in practice, and we have the data to support what works. In this month’s…
A Fireside Chat With Braavo’s Founder in Residence Alanna Harvey
This past year, Braavo launched the Founder in Residence program, partnering with leading founders and bringing them in-house to work with our portfolio companies and broader subscription app community across…
Starting an App Business? Here Are a Few Things I Would Have Done Differently in My First Year
Are you thinking about starting a subscription app business? If you’re humming and hawing over a big app idea, it just might be worth building — global consumer spending for…
3 Important Things To Think About When Setting a Price for Your Subscription App
If you’ve paid attention to the multi-year legal battle between Epic Games and Apple, along with a growing number of app developers going up against Apple and its App Store…
3 Non-traditional Growth Marketing Strategies You Should Try
As performance marketing and the ability to accurately measure campaign success has become more nuanced in recent years, it may be a good time to start exploring non-traditional marketing strategies.…
What the Highs and Lows of Streaming Mean for Subscription Services
Everyday consumers — particularly younger, higher-spending generations — mostly experience subscription services through video streaming. Netflix, Disney+, Hulu, and HBOMax, to name a few, are some of the most popular…
What "Last Week Tonight" Got Right (And Wrong) About App Store Domination
The popular HBO show “Last Week Tonight with John Oliver” recently aired an episode that should have all subscription apps tuned in. The segment — available in full on YouTube…
